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  1. Position a Platform

Challenge

Deliver the platform challenge to the organisation

PreviousToolsNextFormat

Last updated 4 years ago

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The tools and rules developed for the are the only parts over which the platform has truly creative control. Move up the platform layers and more of that control shifts to the platform participants. In this context of emergence, it is critical to keep the number of platform features to a minimum. Every extra feature will have a compounded—and at times serendipitous—impact on the platform experiences.

This builds from the essential elements of each of the platform engines. The is a simple yet effective tool for composing the MVP from these elements:

  • Place the essential from the on the canvas, side by side.

  • Around each touchpoint, add the services roles need for participating:

Take care for the MVP to cover a value exchange. Repeating exchanges include compensation next to base creation and consumption; ensure desirability of the exchanges with increasing participation:

Composed and cross-checked like this, the MVP will represent a business model. The is a great tool to capture, share and discuss this business model. With this, let's for the platform to see the light...

repeatable and scalable
curation and customisation
👊
feasible, viable, and desirable
Business Model Canvas
organise
innovation engine
transaction engine
innovation engine
Platform Experience Map
Minimum Viable Platform
touchpoints
The AirBnB MVP
The AirBnB MVP: repeatable and scalable
The AirBnB MVP business model